How Halcyon Media cut campaign launch time from 4 hours to 15 minutes across 12 markets

Halcyon Media is an independent media buying team running Meta campaigns for its own offers and partner brands across twelve markets. Speed is the business: the faster a winning angle is in market, the more it earns before it fatigues.

  • Ads
  • Wallet
  • Research
  • Intelligence
  • Pixel
To launch a campaign, down from 4 hours
15 min
Faster creative testing
3×
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ResearchFind the ads that work, in your accounts and across Meta and TikTok.CreativeTurn winning ads into new image and video variations with Aurora AI.AdsOpen or connect ad accounts, launch to many at once, and manage every campaign.WalletFund every ad account from one balance, by card, bank, Payoneer or crypto.PixelOne pixel that credits every sale to the ad that drove it.IntelligenceReports on every account, campaign and creative, and what to scale next.Aurora AIBuild campaigns, check spend and find what to fix, all in one chat.WorkspacesA workspace for every client or brand, with your whole stack connected.
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Challenge: launching was the bottleneck

Each new test meant rebuilding the same campaign, ad set and ad structure by hand in several ad accounts. A single launch could take half a day, so the team tested less than it wanted to.

Funding accounts in different currencies through different payment methods slowed things further, and a paused account could stop a winning campaign overnight.

What we did: set up once, launch everywhere

Halcyon builds each campaign once from templates and its creative library and pushes it to every ad account in one click with the Aurora Ads Launcher, with a launch history that follows delivery on each account.

All ad spend is topped up into the Aurora Wallet by card, crypto, Payoneer or bank transfer, and Aurora Research feeds new angles from the Meta and TikTok ad libraries. Aurora Intelligence and the Aurora Pixel show which markets and creatives are profitable.

The launcher alone gave us our afternoons back. We test more, kill losers faster, and scale winners before the market catches on.

Sofia LindqvistHead of Media Buying

Results: three times the testing, a fraction of the setup

Campaign launches dropped from four hours to fifteen minutes, and the team now tests three times as many creatives each week across twelve markets.

With spend funded from one wallet and every account in one dashboard, budget moves to winners the same day they are found.

Get results like Halcyon Media

Halcyon Media used 5 tools from Aurora. The same tools are ready for your team.

  • AdsOpen or connect ad accounts, launch to many at once, and manage every campaign.Explore Ads
  • WalletFund every ad account from one balance, by card, bank, Payoneer or crypto.Explore Wallet
  • ResearchFind the ads that work, in your accounts and across Meta and TikTok.Explore Research
  • IntelligenceReports on every account, campaign and creative, and what to scale next.Explore Intelligence
  • PixelOne pixel that credits every sale to the ad that drove it.Explore Pixel

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