Aurora Pixel

One pixel. Every conversion.

Install once to track conversions, remove duplicate events, and credit the ad that drove each sale.

Get started for freeSpeak to sales
PixelTrack every conversion from one installInstall guidesConnect account
yourstore.comOne install · ShopifyReceiving events
Events today12,480Live
Conversions sent1,3263 ad accounts
Duplicates214Not sent twice
EventsNewest firstLive
EventStatusSent to
Purchase · $84.00Ad · Summer drop — UGCReceivedSentMeta
Purchase · $84.00Order #1042Deduplicated—
Checkoutyourstore.com/checkoutSentTikTok
Add to cartyourstore.com/productsSentGoogle
Page viewyourstore.comSentMeta
Where conversions go3 ad accounts
Northwind — USConversions
Northwind — AdsConversions
Northwind — UKConversions
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ResearchFind the ads that work, in your accounts and across Meta and TikTok.CreativeTurn winning ads into new image and video variations with Aurora AI.AdsOpen or connect ad accounts, launch to many at once, and manage every campaign.WalletFund every ad account from one balance, by card, bank, Payoneer or crypto.PixelOne pixel that credits every sale to the ad that drove it.IntelligenceReports on every account, campaign and creative, and what to scale next.Aurora AIBuild campaigns, check spend and find what to fix, all in one chat.WorkspacesA workspace for every client or brand, with your whole stack connected.
E-commerce & DTCLaunch faster, keep creative fresh, and scale ad accounts across every market.Media buyersResearch, create, launch, fund, and measure in one workflow across every platform.Agencies & networksOpen, fund, and report on every client account from one platform.DropshippersResearch winning ads, test fast, and scale accounts the moment a product takes off.Cross-border advertisersOpen ad accounts in every market, fund in local currency, and stay compliant.Lead generationTrack CPL and lead quality across platforms, and shift spend to what converts.Apps & gamingCreative volume, account capacity, and funding to scale installs that retain.Global enterprisesCentralised control, role-based access, spend guardrails, and a full audit log.

RESOURCES

Case studiesIllustrative workflows for the teams that use Aurora.BlogsDecision-support frameworks for optimization and experimentation.GuidesPlain-language answers to common advertising questions.
DocumentationSupport models for sustainable scale across markets.
API referencesSupport models for sustainable scale across markets.

LATEST BLOG POSTS

IndustrySetting an Ad Budget for a New MarketEntering a new market means spending before you know what works. A structured budget turns that uncertainty into learning rather than waste.IndustryAdvertising to Businesses: Planning for Long Buying CyclesBusiness purchases involve several people, careful evaluation and months of consideration. Advertising that works in consumer markets often needs rethinking for B2B.IndustryClick-to-Message Ads: When the Conversation Is the ConversionIn many markets, customers would rather send a message than fill in a form or browse a website. Ads that start a chat meet them where they already are.IndustryCreators as a Performance Channel, Not Just a Brand PlayCreator content was once bought for awareness and measured by reach. Today it can be run, tested and measured like any other performance media.IndustrySocial Commerce and Live Shopping: When the Feed Becomes the StoreBuying without leaving the app is changing how products are discovered and sold. For advertisers, the line between content, ad and checkout is disappearing.IndustryAdvertising Inside Games: A Channel Beyond GamersGames reach a vast and varied audience, far beyond the stereotype of the young male gamer. In-game advertising lets brands meet them without interrupting play.
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More accurate than the platforms’ own pixels. The Aurora Pixel tracks the events on your site for every ad account you run, from one install, and you follow each one inside Aurora: from your site to the ad behind the sale.

Set up in three steps. Install once, choose where conversions go, and see every event.

  1. Install once and track every conversion, across every ad account.

    Add the Aurora Pixel to your site once, with a guide for Shopify, WordPress, Webflow and more. That one install serves every ad account you run, so there is never a pixel to add per account.

  2. Choose where conversions go.

    Connect your ad accounts and choose which ones receive conversions. Every event is deduplicated first, so each sale is counted once and goes to the ad account and ad that drove it.

  3. See every event, from your site to the sale.

    Follow each event from your site to the ad account it was sent to, and see the ad behind each sale, all inside Aurora. Every ad click is kept for over a year, so a late sale still reaches the ad behind it.

Every sale, back to the ad behind it. Counted once, kept for over a year, and credited to the right account.

  • One install, every account Install the Aurora Pixel on your site once, then connect your ad accounts and platforms. Every one of them is served by that one install, and you track it all inside Aurora.

  • Count every sale once The Aurora Pixel deduplicates the events it tracks, so a sale that fires twice is still one conversion, sent once to the ad that drove it.

  • Keep clicks for over a year Every ad click is kept for over a year, so a late sale still reaches the ad behind it.

  • Credit each sale to the right ad Each conversion goes to the ad account and ad that drove the sale. See the ads that led to each sale, then turn it into reports in Intelligence.

Then see what’s performing best. Intelligence turns every tracked sale into reports on your ads, ad accounts and campaigns.

Aurora Intelligence

One install, every account.

Track every conversion inside Aurora.

Get started for freeSpeak to sales

Turn conversions into decisions

Reports on every account, campaign and creative, so you know what to scale next.

Explore Intelligence